Sr. Designer
Gap
The challenge of creating large scale window displays for a holidays like christmas, is how do you make something that requires minimal setup, low cost, have huge impact. Using lights to serve as both a symbolism of the season and wrapping paper, we were able to accomplish that goal and light up 5th Ave, Time Square, SF, and Japan.
Storefront window display showcasing mannequins in colorful clothing, illuminated with neon lights in red, blue, pink, yellow, and blue, with a city street and wet pavement reflecting the lights at night.
Store window display featuring mannequins dressed in casual jackets and pants, with a large poster of two women with curly hair, one with eyes closed and the other looking at the camera, behind the mannequins. The store name 'GAP' and slogan 'Gift the Thought' are visible.
Nighttime photo of a retail store with colorful illuminated window displays showcasing mannequins and large posters of models wearing fashionable clothing.